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The Senteble Royal Salute Polo Cup Travels to Wellington

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MEDIA ALERT:
THE SENTEBALE ROYAL SALUTE POLO CUP
TRAVELS TO PALM BEACH 
 
PRINCE HARRY TO PLAY POLO TO
SUPPORT YOUNG PEOPLE IN AFRICA LIVING WITH HIV
 
OFFICIAL ROYAL SALUTE POLO CUP IMAGES 
AND FILM FOOTAGE
 
#SentebaleRS16 
The 2016 Sentebale Royal Salute Polo Cup will be hosted at Valiente Polo Farm in Palm Beach, Florida on Wednesday 4 May. The annual fundraising event will raise money for Prince Harry's charity Sentebale, which supports vulnerable children and young people living with HIV in Lesotho in southern Africa.
 
Luxury Scotch whisky Royal Salute proudly partners with Sentebale for the sixth time on the annual polo cup. Royal Salute was created in 1953 in tribute to the British crown and since has a long-standing association with royalty and royal values and so is a fitting partner for Sentebale, a charity founded by Prince Harry and Prince Seeiso in memory of their mothers in 2006. Sentebale delivers care, support and education to children affected by extreme poverty and Lesotho's HIV/AIDS epidemic.
 
In 2015, Sentebale opened the 'Mamohato Children's Centre in Lesotho, a purpose-built facility to support all of the charity's work with vulnerable children, and specifically to host camps delivering psychosocial support to 1,500 HIV-positive young people each year. The money and awareness raised from The Sentebale Royal Salute Polo Cup will enable the Sentebale to transform thousands more young lives - if children with HIV are educated about the virus, they not only learn about their condition but also can educate their peers about the disease, enlightening a generation and leading the way to ending the AIDS epidemic.
 
Cathy Ferrier, CEO, Sentebale commented "Great progress has been made over the past few decades to reduce new HIV infections and AIDS-related deaths, however adolescents with HIV/AIDS in sub-Saharan Africa remain the most at risk. The Sentebale Royal Salute Polo Cup is invaluable in allowing us raise vital funds needed to support these young people, and helps us talk about an issue that urgently needs attention. We are extremely proud to work with Royal Salute on the polo cup and together we are making a difference to thousands of young lives."
 
Sophie Gallois, Global Marketing Director, Chivas Brothers - brand owner of Royal Salute commented "Sentebale is a remarkable charity for Royal Salute to support. We have a long and deep connection to polo and this event is the highlight of our World Polo Calendar. Polo is one of the oldest team sports and this event is a symbol of how companies and charities can work together and have a positive impact across countries and communities to raise money and awareness to help tackle and contain the HIV/AIDs epidemic."
 
The Sentebale Royal Salute Polo Cup 2016 will take place at Valiente Polo Farm by invitation only. There will be three teams taking part in a round robin tournament. Prince Harry will lead the Sentebale ISPS Handa team, playing against Argentine polo player and Sentebale Ambassador, Nachos Figueras and Royal Salute's World Polo Ambassador Malcolm Borwick. Royal Salute will host distinguished guests and raise an official toast to Prince Harry and players while enjoying exhibition polo at its finest.
 
The Sentebale Royal Salute Polo Cup 2016 is supported by ISPS Handa, Valiente Polo Farm, American Airlines, USPA and Merchant Hub.
 
Royal Salute has a global programme of polo sponsorship covering four continents. The whisky's involvement with polo is founded on the game's principles of honour, skill, integrity and respect where the greatest players are masters of their craft; qualities which blend perfectly with Royal Salute.
 
Follow the journey and be a part of The Sentebale Royal Salute Polo Cup 2016 with Royal Salute. www.royalsalute.com
The Sentebale Royal Salute Polo Cup will take place at Valiente Polo Farm, Palm Beach. The event will be covered by a fixed point, both for local and international media.
 
The fixed point will allow media access to the arrivals backdrop, the polo match, guests in the grandstand area and the prize giving. If you would like to apply for accreditation please email Sentebale at This email address is being protected from spambots. You need JavaScript enabled to view it. by the 20th April. 
 
In your email please include the following:
-          Full name
-          Email address
-          Name of organization you represent
-          Your position in that organization 
 
Accreditation will be allocated, and successful applicants informed by on 27th April.
 
For this event, Sentebale has set up a hash tag which they encourage you to use - #SentebaleRS16
 
For further information please contact:
Alice Lycett Green
Head of Marketing & Communications, Sentebale
Tel : +44 (0) 20 749 9667 / +44 (0) 7823 778654
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Francesca Gamble
PR Consultant, Royal Salute
Tel: +44 (0)78 4141 0823
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Rebecca Storey
Royal Salute PR Agency, SUTTON
Tel: +44 (0) 20 7183 3577 / +44 (0) 7843 393 962
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FOR FILM FOOTAGE:
B-roll is available via Reuters World News Express.
 
For those who do not subscribe to Reuters, content will be available via Media Express at the following login details:  http://mediaexpress.reuters.com
 
For NTSC users:
username: VNR_NTSC
password: Videonews1
 
For PAL users:
username: VNR_PAL
password: Videonews1
 
Notes to Editors:
About The Sentebale Royal Salute Polo Cup
The Sentebale Polo Cup was Prince Harry's brainchild back in 2010. Now in its sixth year running, this annual event raises money and awareness of Sentebale's work in providing support to children living with HIV in Lesotho in southern Africa.
 
The Sentebale Royal Salute Polo Cup 2016 is supported by:
ISPS Handa - Sentebale team sponsor
Valiente Polo Farm - official host
American Airlines - official airline
USPA - official clothing sponsor 
 
About Sentebale
Sentebale is a charity co-founded by Prince Harry and Prince Seeiso of Lesotho - a country bordered by South Africa. Prince Harry visited Lesotho in 2004 and was struck by the devastating effect the HIV/AIDS epidemic was having on the nation and particularly its children. Prince Harry and Prince Seeiso founded Sentebale, meaning 'forget me not' in Sesotho in 2006 - a charity aiming to rewrite the future for the impoverished population of Lesotho, providing the thousands of children and young people affected by HIV/AIDS with vital access to accommodation, care, education and critical psychosocial support. If children with HIV are educated about the virus, they not only learn about their condition but can educate their peers about the disease, enlightening a generation about this potential killer.
 
Website: www.sentebale.org, Twitter/Instagram: @Sentebale Facebook: SentebaleOfficial
 
The Mamohato Children's Centre
On the 26 November 2015, Sentebale opened the Mamohato Children's Centre - the first purpose-built facility of its kind in southern Africa providing vulnerable children affected by HIV/AIDS access to the best care and support available - it is a place of hope and opportunity for a better future.
 
The money and awareness raised from the Sentebale Royal Salute Polo Cup will support Sentebale's plans in providing psychosocial support to many more children coming to terms with living with HIV in sub-Saharan Africa in the coming years. The centre is the embodiment of that scale up in Lesotho and the hope is that it will serve as a centre of excellence as the charity expands into Botswana this year.
 
About Royal Salute
Royal Salute is a careful blend of malt and grain whiskies - with its youngest blend matured for a minimum of 21 years. Created to mark the coronation of Queen Elizabeth II and the 21 gun salute that honoured her, the brand is steeped in tradition and proud of its royal lineage, but is firmly engaged in the modern world by constantly pushing the art of blending into new, creative and ambitious forms. Royal Salute is deeply involved in polo - the world's oldest surviving team sport and a game that's expanding in the modern era. The brand sponsors more than 15 international tournaments from the UK and the USA through Argentina and China to Korea.
Website: www.royalsalute.com, Twitter/Instagram: @RoyalSaluteFacebook: RoyalSalute
 
About Chivas Brothers
Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard, the world's no.2 in wines and spirits. Chivas Brothers' award-winning portfolio features some of the world's most revered Scotch whisky brands including Chivas Regal, the world's first luxury whisky and the No.1 Scotch whisky in China; Ballantine's, Europe's No.1 Scotch whisky; The Glenlivet, the world's No.1 single malt whisky; and Royal Salute, the world's only exclusively prestige Scotch whisky range. The portfolio also includes two of the world's leading English gins - Beefeater, the world's most awarded premium gin, and Plymouth gin - plus a selection of highly acclaimed single malt whiskies, including Aberlour, Longmorn, Scapa, Strathisla and Tormore. The range is completed by a collection of blended Scotch whiskies operating in many of the world's key whisky markets which includes 100 Pipers, Clan Campbell, Something Special and Passport Scotch.
Website: www.chivasspirit.com. Twitter/Instagram: @ChivasNewsRoom.  
 
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